The two dominant property data providers in Australia—CoreLogic and PropTrack—continue competing for agent and agency subscriptions. Both have evolved significantly, making the choice between them more nuanced than ever.

Here’s my updated comparison for 2025.

Data Coverage and Accuracy

Both platforms now provide comprehensive property data coverage across Australia.

CoreLogic maintains its historical advantage in data depth. Their records extend further back, and their coverage of regional areas has traditionally been stronger. The RP Data heritage means property professionals have long trusted their numbers.

PropTrack, backed by REA Group, has closed the coverage gap substantially. Their advantage lies in real-time integration with realestate.com.au engagement data—they know what buyers are actually searching for and engaging with.

On raw property data accuracy, both platforms perform similarly for metropolitan areas. Regional data remains CoreLogic’s relative strength, though PropTrack continues improving.

Valuation Accuracy

The automated valuation model (AVM) is often the most scrutinised feature.

CoreLogic’s AVM: Generally conservative, which suits lending applications. Banks trust CoreLogic valuations, which matters for pre-approval conversations.

PropTrack’s AVM: Sometimes produces different results due to different methodology. The integration with search behaviour data creates unique insights but can produce valuations that diverge from CoreLogic.

Neither AVM replaces human appraisal for marketing purposes. Both provide useful reference points that require agent interpretation.

Agent-Facing Features

The interfaces and tools agents actually use have differentiated.

CoreLogic RP Data Professional offers:

• Comprehensive comparable sales search
• Detailed property reports
• Market trend analysis
• Mobile app with field-ready features
• Integration with major CRM platforms

PropTrack for Agents provides:

• Clean, modern interface
• Strong integration with REA Group products
• Buyer demand insights from portal data
• Growing CRM integration options
• AI-powered recommendations

The choice often comes down to existing technology stack. Agencies embedded in REA Group’s ecosystem may find PropTrack integrates more naturally; agencies with other systems may prefer CoreLogic’s broader integration options.

Pricing Considerations

Both platforms offer subscription tiers at various price points.

CoreLogic typically positions at premium pricing, justified by data depth and industry tenure. Enterprise agreements can reduce per-seat costs for larger agencies.

PropTrack has been competitive on pricing, particularly when bundled with other REA Group products. The integration with existing REA subscriptions can create cost efficiencies.

Neither is dramatically cheaper than the other. The ROI depends on how effectively the platform is used rather than headline subscription costs.

Making the Choice

For most agencies, the practical choice depends on:

Existing technology stack: What integrates better with your CRM and workflows?

Portal preferences: Strong Domain relationships might favour CoreLogic; strong REA relationships might favour PropTrack.

Data usage patterns: What specific data do you access most? Evaluate which platform serves those needs better.

Team preferences: What are agents actually comfortable using? The best platform is the one that gets used.

My Recommendation

For agencies without strong existing allegiance, I increasingly recommend PropTrack for metropolitan agencies and CoreLogic for agencies with significant regional presence.

But honestly, both platforms provide adequate data for most agency needs. The more important factor is how effectively agents use whatever platform you choose.

Data literacy matters more than data source. Invest in training alongside subscription.

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Linda Powers evaluates data platforms for practical agent utility, helping agencies choose and implement tools that support their specific market needs.